iPhone 18 Pro, Pro Max Sale Begins In India: Long Queues, Burgundy Craze & Buyers On High Prices

The sale of the new iPhone 18 Pro and Pro Max has commenced across India, witnessing long queues of buyers outside the Apple store in Mumbai’s Bandra Kurla Complex. Customers waited for hours to purchase the newly launched devices, particularly the Burgundy colour variant. Buyers interviewed outside the store shared their motivations for upgrading, ranging from newly introduced features to personal passion and routine upgrades. Several shoppers addressed the high pricing of the models, explaining how they manage expenses or compromise on travel plans to afford the latest smartphones.